Not all seed stage investors are chasing unicorns. Some of us are looking for zebras.

Chasing only unicorns is not a great strategy. Here is a collection of media and research that argues why:

Making a case for zebras:

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This post was originally published on Quora. Ask me anything on Quora.

For more impact investing resources and tools for identifying zebras, check out Integrated Investing: Impact Investing with Head, Heart, Body, and Soul, available at all major online book retailers.

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